Blog Style Posts

SEO Optimized Advice Style Column

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The Brief Create an article that uses the SEO term “Guitar Lessons Cape Town” Style the article as an advice style blog post Include an FAQ section Drive conversions – conversions tracked as contact forms filled in The Copy Well done on your decision to take up guitar lessons! Whether you’re looking for lessons for […]

Blog Style Posts

Downloadable Content to Drive Traffic

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The Brief Drive traffic to the website with enticing downloads. Downloads have been disabled on this site. If you want to view the original post with active downloads, [click here]. The Copy Have you ever wondered whether you have what it takes to write a song that could change the world? Do you feel as […]

Blog Style Posts

Advice Column Style Piece – Long Format

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The Brief I was asked to present a guest lecture at C.O.P.A Cape Town on how to make your event stand out on Facebook. The article is a brief synopsis of what I spoke about. The goal was to get the attendants from the lecture to read the article and get a traffic spike to […]

Blog Style Posts

Medium Format Blog Post – Twitter Trend Capitalization

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The Brief #MondayMotivation was trending on Twitter. The ideas is to write an inspirational blog post to capitalize on the #MondayMotivation, and drive traffic to the website. Create a shareable infographic The Copy Inspiration is a lie. A lie musicians often tell ourselves to feel better about not practicing. “Oh, I can’t play today, I’m […]

Blog Style Posts

Community Alignment Piece

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┬áThe Brief: Create a small brief awareness campaign about the Hope in Motion fundraiser. Time allocated: 45 min The Campaign Hope in Motion Featuring Richard Stirton. This is a great event where you can help to support differently-abled children. The Chaeli Campaign is a social justice foundation that provides a holistic range of services to […]